AHC Oberflächentechnik uses the Madagascar Day Gecko in its public image. A three-dimensional gecko with human characteristics was created exclusively for AHC Oberflächentechnik. The 3D figure was named Sir Face, a play on the word 'surface', in a naming competition. Sir Face is used as a companion to media publications in a variety of situations to increase attention and make messages more memorable.
The Gecko symbolises good adhesion on all surfaces and has become a genuinely popular figure. The surface structure of its skin resembles the DURALLOY® coating under the microscope.
Image: 2018 annual motif - Sir Face in front of the skyline of Shanghai. AHC has a coating plant in neighbouring Hangzhou. AHC goes China.